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Staying productive and motivated whilst in-between clients

Fri 1st May 2020

Whilst no-one wants to be without regular work, it is a difficult reality that many freelancers are facing during the COVID-19 pandemic. Whether you’re on furlough or just in-between contracts at the moment, we’ve put together a few things that you can do to stay productive and motivated at this time.

Stick to a routine

As we mentioned in our working from home blog, it’s vital to stick to a daily routine as much as possible. Set your alarm for the usual time, get up and get ready. Throw in a workout or have something good for breakfast to start your day on a positive note.

Update your CV/Portfolio

Now is a good time to make sure that your portfolio and your CV are up to date and include your latest work. You could even pull out a couple of examples to use as case studies and highlight how your work contributed to the project’s overall performance. It’s also good to include any collaborative projects or things you’ve been working on in your spare time if they’re relevant.

Tidy up your website and social media

Make sure that your website is also up to date. Check that all your links work and take this time to optimise it and make it SEO-rich. This also applies for your social media channels. You can tidy these up even when you’re on furlough as long as you’re not posting anything that ‘contributes to generating revenue’.

Do some networking (virtually!)

If you are still actively working, now is a crucial time to be present online. Look for LinkedIn groups and Twitter chats that are relevant to your industry and add your own insights as a subject matter expert. Ask current and past clients for referrals and connect with people and businesses online that you want to get to know better.

Undertake a training course or learn a new skill

If you’ve found yourself with a significant amount of spare time, why not identify something that you’d like to learn more about and see what training/courses there are out there? Lots of companies are offering free or discounted webinars at the moment (including LinkedIn, who are letting users have a free month’s trial of their Learning feature). On the other hand, if you’ve got the budget, you could learn from the experts with a Masterclass or invest in some new software or books to challenge yourself.

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